With the clean cut and modern bike design as our inspiration, we created the Pyōra brand. A simple, but memorable, modern brand for a modern company.
Subtle pastels set Pyōra apart visually from their competitors and creates a sense of calm in an otherwise busy urban environment. The company resonates a playful atmosphere that we incorporated into the brand. Clean cut visuals give it a friendly face which translates well into print and digital applications.
The Pyōra brand is highly flexible through a mixed use of color, tone, logo, pattern, and layout. We helped assemble a brand-toolkit, containing many different components to keep consistently producing beautiful mixed media across a range of print and digital.
Pyōra provided us with marketing photography to include in the design of the website. The photos highlight the quality materials and design of the product.
The design of the company page is inspired by the foldable design of the bike. With a clear division in the middle of the screen, and scrollable content on the right. It's a memorable page for a bike you won't easily forget.
The website features a small e-commerce web shop with simple basket-to-delivery function.
A built-in chat function gives visitors direct access to the company owners for questions and advice.