Creating a recognisable brand and its application are similar to cooking a dish; great visual ingredients make a tasty and balanced outcome. Together with you, we refine, optimise and combine various design directions to create a tailored fit. Our expert team guides the creative direction by curating photography, video, infographics, illustrations, and copy that resonate with your brand's values and personality to elevate customer relationships. Our services are designed to enhance the roles of both creativity and strategy, resulting in flexible and cost-effective content strategies that are shaped around the needs of the brand.
Sometimes illustrations alone are not enough to tell a full story. In these cases, we can create 2D animations in-house, or work alongside our partners in 3D animation to create beautiful and informative larger scale animations that fit seamlessly into our digital products.
We create comprehensive style guides that help maintain a consistent brand identity across various platforms and applications. Consistency is key to ensuring a cohesive and recognizable brand presence. A style guide typically includes specifications for logo usage, typography, color palette, iconography, tone of voice, imagery, and other design elements to keep branding unified and effective.
Analysing your competition is critical for all emerging, evolving, or established businesses. Identifying strengths and weaknesses helps you better understand the market and find where you fit within it. This knowledge allows us to more effectively reach your target audience with solutions adjusted to your specific qualities and, ultimately, grow your business.
Our teams help shape, plan, develop and manage content. Whether it's written copy, photography or video, we start by understanding the brand's goals and user needs. From there, we navigate the visual possibilities that substantiate our goal.
The power of your copy is equal to that of your brand’s aesthetics. Whether it's for digital platforms or printed materials, our collaborative team of experts is dedicated to crafting copy that resonates. How you speak and communicate with your audience should all be based around your brand’s personality. It should embody your core values, resulting in a strong and distinct voice with clear intention behind it.
Art direction is all about shaping your brand’s visual identity, from concept development to design guidelines. We make all creative decisions regarding color, typography, photography, and layouts, ensuring that every element aligns seamlessly. This approach results in a consistent, recognizable style that highlights the unique qualities of your product or service. We base each choice on your brand values, objectives, and audience needs, so your brand story truly resonates.
We like to work collaboratively with you to create unique identities, logos, and brands that tell your story and connect with your audience. Our process is based on a foundation of research in the form of a discovery phase and curated discussions to grasp your brand’s essence, position, and goals. As a result, creativity and strategy can come together to create a truthful, consistent, and versatile identity system.
Illustration and 3D rendering allow us to present complex information in a clear and engaging way. We frequently collaborate with illustrators and 3D modelers on projects while also creating in-house visuals for various clients. Every piece is carefully tailored to match the brand identity, ensuring a seamless and cohesive result.
Where do people interact with your brand? Are they active on social media, do they visit events, or are they mainly active on your website? Your brand's voice should be accessible across a range of different platforms, from digital and print to campaigns and environments. Continue to grow your brand by understanding the spaces your customers inhabit.
We use photography to tell stories, enhance content, and create an emotional connection. Strong visuals elevate both digital and printed materials to a higher level. We provide creative direction in selecting and producing photography, guiding everything from lighting and composition to color and subject matter.
We take care of all your print design needs, big or small. From brochures and business cards to posters, flyers, and stationery, we create high-quality printed materials that effectively represent your brand. We also specialise in publications, book design, and a variety of marketing materials. With a keen eye for detail and a focus on visually compelling design, we ensure every piece makes a lasting impact and engages your audience.
Video and motion are both effective tools for creating engaging brand content and capturing emotion. They provide an entirely unique way for users to interact with and understand your brand’s vision and goals. With video on the rise once more through platforms such as Instagram, Youtube and TikTok, we offer our services in creative direction to help you with creating this specialist form of media.